Wink Payment Gateway

From Dashboard to Checkout — Everything Inside Wink PG

A full-stack gateway for ISOs, banks, processors, and ISVs who are done renting. Flat license, zero per-transaction fees, your brand at every level — with a path all the way to source code. Everything the gateways gouging you provide, owned by you.

400M+MONTHLY TRANSACTIONS
200+PROCESSORS & ACQUIRERS
$0PER-TRANSACTION FEES
The business model

Own it, don't rent it.

Every processor takes a cut of every sale. Every white-label gateway charges fees on every transaction and every merchant you add, forever — and you never own a line of it. Wink PG is a license. You set merchant pricing, you keep the margin, and the technology becomes intellectual property on your balance sheet. Start anywhere on the ladder and move up as your business grows.

Step 1

Payments as a Service

  • Your branded partition of Wink PG
  • White-label URL, logo, portals, support links
  • Wink runs ops, security, and cloud infrastructure
  • Merchant data stays segregated — never used by Wink
Step 2

Run-Time License

  • Dedicated private instance, full branding + ownership
  • Enterprise ownership model, without the infrastructure overhead.
  • Roll out custom features with Wink engineering
  • You own the IP
  • Wink supports hosting, DB admin, certification, security
Step 3 · Full ownership

Source Code License

  • The entire codebase — bring development in-house
  • Deploy in your own environment if you choose
  • Optional partnership for hosting, architecture, QA, DevOps
  • An asset you can point to at acquisition
  • Full rights to modify, extend, and build proprietary features on top
  • No gateway vendor lock-in — ever
Wink sells you the software, hosts it, and keeps it up — then you bill whatever you want. No per-transaction cut. No per-merchant fee. Every feature you enable downstream becomes a revenue line you control.
Buy the hotel.
Rent out the rooms.
The platform

A walkthrough of the gateway.

Most gateways stop at routing a transaction and spitting out approved or declined. Wink PG is a full operating platform — analytics, hierarchy, billing, acceptance, and developer tooling — built so you can run an entire payments business on it.

01 — Analytics

A business-intelligence layer, not a transaction log.

The gateway opens on a graphical, analytical dashboard instead of a raw data table. It tells the story of the data — then lets you drill into the specifics.

  • Drag-and-drop widgets. Hit edit, then move, resize, and arrange tiles into the layout each user wants.
  • Persona-based views. Merchants, resellers, and owners each build their own dashboards; owners get an enhanced level beyond that.
  • Your KPIs and benchmarks. Set the metrics that tell the story your role needs, then drill in when something stands out.
  • Roadmap: a queryable data fabric — ask for "top merchants by Visa volume between these dates" in natural language.
Dashboard — Add Tiles panel open Dashboard — widget mid-drag
02 — Multi-tenancy & white-label

Your brand cascades down the whole hierarchy.

The owner of the software spawns gateway instances at the reseller and merchant level, groups them, and sees the whole tree — while each tenant sees only their own. That hierarchical control is something most gateways simply don't do.

  • Full white-label. Transform the hosted URL, logo, color, and light/dark theme.
  • Branding passes down. A source-code owner lets resellers apply their own branding, and resellers do the same for merchants.
  • Tenant isolation. Owners view across the hierarchy; tenants can't see fellow tenants.
  • Impersonation. Step into any user's view — branding theme and all — to support them directly.
Wink-branded dark theme Reseller-branded light theme
03 — Merchant-level billing
No third party neededNew

The license that becomes a revenue engine.

Billing is built into the gateway. The owner sets pricing plans, marks up the features they expose downstream, and collects — no separate tool to tell tenants what they owe. Like an app store for payment features.

  • Build pricing plans and assign them across resellers and sub-merchants.
  • Auto-assign at boarding. Set a default plan so every new merchant a reseller creates inherits it automatically.
  • Collect by card or ACH through the gateway you already run.
  • Revenue capture, day one. Mark up features, price them downstream, recoup the license.
Merchants → Billing → Price Plans
04 — Omni-commerce

One gateway. Five ways to get paid.

Every acceptance channel runs through the same platform — and wherever possible, the cardholder's data never touches the merchant, shrinking PCI scope.

Physical terminal

Card-present, EMV-certified acceptance at the counter.

Virtual terminal

Key in payments by phone or back office, no hardware.

Hosted payment page

An iframe takes the payment — merchant carries no PCI obligation.

E-invoice pay link

Embedded payment link inside an electronic invoice.

REST API

ISVs embed acceptance directly into their own platform.

In-store, web, mobile, kiosk, and embedded — one platform, far less PCI exposure.

05 — Recurring billing & card vault
De-scopes you from PCI

Subscriptions on autopilot, cards you never have to hold.

Set up a contract once — amount, schedule, and a card-on-file or ACH method — and it runs itself. Underneath sits the card vault, the security infrastructure that keeps card data out of the merchant environment.

  • Contracts you configure. Pick the amount and the run schedule (first Monday, the 15th, however you want) and set it.
  • Run history dashboard. See how many times a contract has run and how many succeeded.
  • Card vault. Tokenized storage keeps cardholder data with Wink, not the merchant — ideal for recurring and bill-pay.
  • Automatic card updates keep stored credentials current when a card is reissued
Recurring billing contracts list Recurring billing run history
06 — E-invoicing
No third party needed

Merchants bill cardholders, paid straight through the gateway.

A merchant sends a cardholder an electronic invoice with a return path that drops them right into the gateway to pay — no bounce-backs, no chasing, no separate billing service. (Distinct from merchant-level billing: that's the owner billing tenants; this is merchants billing their customers.)

  • Build the invoice with payment terms and line items for what's being purchased.
  • Template + live preview. Create a template, then see exactly how the invoice will look as you build it.
  • Toggle sections on and off to shape each invoice.
  • One-click pay from the cardholder's inbox.
Invoice builder — new invoice Invoice builder — payment terms dropdown
07 — Hosted payment pages

Build a checkout page and watch it render as you type.

The streamlined builder splits the screen: your build choices on the left, a live preview on the right. Type an amount and the button updates; rename the button and it changes; upload a logo and the page rebrands — in real time.

  • Streamlined or classic. A guided wizard for speed, or the full builder for control.
  • Live preview. Every change shows instantly on the right — no guesswork.
  • Embedded or standalone rendering, with logo upload and field configuration.
  • Pre-formatted color themes so pages look polished without design work.
Hosted Payment Page creation wizard
click to play · HPP live preview
Developer experience

Already built on Stripe? You're already built on Wink.

Wink built a compatibility layer so a developer integrated with Stripe changes a couple of parameters and is processing on Wink — no rebuild. For the ISV that wants to wrap Wink PG in its own brand and call it theirs, that's the fastest path there is.

  • Stripe-compatible API. Point an existing Stripe integration at Wink, adjust a few parameters, go live.
  • REST APIs, SDKs, and sample code with full documentation for fast integration.
  • Hosted checkout, drop-in UI, or fully custom flows — pick your level of control.
  • In-store, e-commerce, kiosk, and app environments from one integration.
# Same request shape your team already knows
curl --request POST \
  --url https://api.winkapis.com/v1/payment/session \
  --header 'authorization: Bearer •••••' \
  --header 'content-type: application/json' \
  --data '{ "amount": 6899, "currency": "usd" }'

# Response
{
  "message": "created",
  "sessionId": "sess_3w2OO330a82h3"
}
Under the hood

Built to be inspected.

Prospects don't skim the architecture — they dig in. The stack is modern top to bottom, and it's built to be deployed your way rather than one-size-fits-all.

Containerized & modular

Every deployment has some element of uniqueness — the gateway flexes to fit, instead of forcing one mold.

Cloud-native on Azure

Modern infrastructure and current-generation databases under the whole platform.

Encryption & tokenization

Card vault tokenization and end-to-end encryption keep sensitive data out of merchant scope.

Built for your channel

Role-based access and per-merchant feature toggles for ISO, bank, processor, and ISV models.

Security & compliance

Audit-ready, by design.

PCI
L1

PCI DSS Level 1

The highest level of payment data security.

SOC
2

SOC 2 Type II

Certified controls for security and availability.

GDPR

GDPR aligned

Compliance across biometric and payment regulation.

24/7

U.S.-based NOC

Monitoring and rapid response around the clock.

The power behind the platform: our NOC

Wink's U.S.-based Network Operations Center is the reason ownership doesn't mean operational burden. Opt into managed services and we handle the infrastructure while you keep the brand, the pricing, and the merchant relationship.

Learn more about the NOC
  • 24/7 monitoring and direct gateway uptime
  • Real-time alerting and rapid response
  • Secure connections to payment rails
  • Hosting, PCI, and patching managed for you
  • No transaction fees — ever
Integrations & certifications

One gateway, certified across the stack.

Front-end integrations and back-end processor certifications give you choices across every sector — without boarding merchants on multiple gateways.

Featured processor & gateway certifications
Featured terminals & wallets
Featured plugins & partners
Native Identity Layer

Biometrics, ID & Age Verification — Built In

Most gateways bolt on a third-party identity check. Wink PG has face & palm auth, real-time document ID, and age verification baked into the core transaction flow — no extra vendor, no extra contract.

Face & Palm Auth

Enroll once, pay forever. Liveness detection confirms a real person — not a photo or replay — at the point of sale without a card in hand.

  • Sub-second liveness check
  • Works on any camera-equipped terminal
  • Biometric template stored, not raw image

Real-Time Document ID

Scan a passport, driver's license, or national ID and validate against authoritative data sources in milliseconds — all within the payment flow.

  • 200+ document types across 180+ countries
  • Tamper & forgery detection
  • No PII stored — pass/fail signal only

Age Verification

Meet age-restricted compliance requirements — alcohol, tobacco, cannabis, gaming — at checkout without a manual clerk check or separate consent flow.

  • Configurable per merchant category
  • Facial age estimation fallback
  • Full audit log per transaction

One enrollment. Every channel. A customer verified on a mobile app is recognized at the POS terminal, online checkout, and kiosk — no re-enroll, no friction.

Learn more →

Own it. See it in 20 minutes.

Watch the platform walkthrough, or book a live demo to explore how you can power payments and protect revenue — your way.